WARNING: THIS PRODUCT CONTAINS NICOTINE. NICOTINE IS AN ADDICTIVE CHEMICAL.

Our Story

Our founder’s introduction to vaping started all the way back in 2007 (an eternity in vape years) when he left a high profile marketing job at Red Bull North America to join a scrappy start-up vaporizer company called Ploom (who went on to to release the massively successful Pax Vaporizer in 2012 and later the JUUL by Pax in 2014). Fueled by the vision that vaping could help he and millions of other smokers ditch the dirty habit of smoking, it was the spark of passion that eventually led him to focus on creating his own line premium quality, hand-crafted e-liquid that we are proud to now share with the world.

FLAVOR DEVELOPMENT

We set out with a simple goal: develop amazing e-liquid flavor creations that we love to vape. We have a passion for discovering wonderful flavors from around the world and finding ways of combining them in unique and surprising ways. We spent over 6 months working passionately in the lab before finally releasing our first two signature flavors - Lucky 13 and Peach Guzzi in May 2015. We continue to work tirelessly in the lab on new flavor creations and release flavors only when they meet our exceedingly high standards. We hope that you enjoy our efforts as much as we do!

Today, Cafe Racer has established itself as one of the leading global e-liquid brands. Lucky 13 took the Best in Show award for the tobacco category at Vape Summit IV in Houston TX.  Lucky 13 went on to take many other awards for Best Tobacco at other expos in 2016 and 2017.  Today Cafe Racer's products are sold in over 42 countries around the world and hundreds of vape retailers in the United States. We consider this to only be the beginning and look forward to delivering our unique flavor creations to new and loyal fans around the world.

QUALITY & CONSISTENCY

We use only the finest USP / food grade ingredients and the best premium pharmaceutical grade nicotine available. Our blends are rigorously tested and are diacetyl free.

Our hand crafted e-liquid is made in a GMP and ISO certified lab located in Southern California. Every batch of e-liquid we produce is date and batch coded for strict quality control.

 

The Cafe Racer Connection

Back in post WW2 England, Cafe Racers were built because of a lack of production motorcycles that had the performance the riders wanted. The Rockers or Ton Up boys went to great lengths to defy the manufacturers by building their own "sport bikes”. A high powered Triumph engine was transplanted in to a legendary Norton featherbed frame and the Triton Cafe Racer was born.

Today there are a plethora of motorcycles that out power and out perform the classics and building a Cafe Racer is no longer just about the search for better performance, it is an expression of style...but in the most practical sense.

The personal vaporizer / electronic cigarette industry has a lot of parallels to Cafe Racer culture. The initial electronic cigarettes lacked the performance that people wanted. People started hacking these designs and creating their own mods and early open tank vapes. On the e-Liquid side, people also quickly realized that the initial tobacco and menthol flavors available were ok but there was a whole world of flavor to be explored to create the kinds of flavors that people would really enjoy.